Features

Booking.com can give you some invaluable data from within your Extranet, have you taken a look? – You could be missing out…!

Written By: john

Published On: January 3, 2023

Head over to their extranet and click on analytics in the top bar:

You may well be amazed by what you can find out in this space if you haven’t looked before.  You can see details of the past 90 days and the next 90 days, things like room nights, room revenue, A.D.R (average daily rate), and booking window information, to name just a few!

You can also compare data with your competitive set – i.e how you are performing against your competition, which is always interesting, you can even curate your own peer group and get far greater booking insights through a performance dashboard…

Below are some snippets of what data you are able to analyse using Booking.com analytics:

The average length of stay of your guests
Where your guests are based – domestic or international travelers
Top 5 countries guests are looking at your property from search
How far in advance your guests book before arrival

So I guess you are asking – why?

The relevance of booking.com’s analytics dashboard lies in its ability to provide valuable insights into the performance of a business in the hospitality industry. With this information, hotel/property owners and managers can make data-driven decisions to improve their operations and increase revenue.

The booking.com analytics dashboard offers a range of metrics and reports that can be used to track key performance indicators (KPIs) such as occupancy rate, average daily rate (ADR), and revenue per available room (RevPAR). This data can help hoteliers and property owners understand the demand for their property and adjust their pricing strategy accordingly.

Another important feature of the booking.com analytics dashboard is its ability to compare a hotel’s performance to that of similar properties in the same area. This can help you understand how they are performing in relation to their competition and make changes to improve their ranking on booking.com.

Overall, the booking.com analytics dashboard provides valuable insights that can help you make informed decisions to improve your operations and increase revenue. By using this tool, you can gain a better understanding of your customers, identify areas for improvement, and make data-driven decisions to improve your sales opportunities.

Any Questions?

Please do reach out to us via the chat facility within Inn Style or email team@innstyle.co.uk.  If you already have a Booking.com account then there is nothing you need to do but enjoy this feature!

FOR DEMO PURPOSES